Not all prospects are ready to buy immediately. Buying Intent Signals show you which companies are actively researching your type of solution, so you can focus your outreach on the most promising leads.

A-Leads uses top-tier intent data providers like Bombora to provide accurate, actionable insights.

🔹 What Buying Intent Signals Are

• Digital Footprint Analysis – Tracks online behavior, content consumption, product searches, and industry engagement.
• Score-Based Insights – Companies are scored on interest levels: Low → Medium → High.
• Timeframes for Intent – Track trends over 3, 6, and 12+ months to identify emerging and sustained buying opportunities.

🔹 How 3, 6, 12+ Month Tracking Works

• 3-Month View: Short-term spikes in interest indicate companies actively in-market right now.
• 6-Month View: Mid-term trends highlight prospects that may soon enter the buying cycle.
• 12+ Month View: Long-term intent reveals companies that consistently research your solution, helping you plan strategic, long-term campaigns.

🔹 Integration with A-Leads

• Intent data is built into your Advanced Search filters.
• Example filters:
  • “High intent for CRM software in the last 3 months”
  • “Medium intent for marketing automation over 6 months”
  • “Consistent intent over the past 12 months for AI solutions”
• Leads pulled through these filters are live-verified before credit deduction.

🔹 Benefits of Tracking Intent Over Multiple Timeframes

• Prioritize Hot Accounts: Focus SDRs on companies ready to buy now.
• Plan Strategic Outreach: Use 6- and 12-month trends to nurture leads before they enter the active buying stage.
• Increase Conversion Rates: Target prospects whose research behavior shows genuine interest.
• Reduce Waste: Avoid spending credits on companies with no current intent.

🔹 Example Use Case

• You’re selling a sales engagement platform.
• Filter for high intent in the last 3 months → immediate outreach list.
• Filter for medium intent over 6 months → nurture campaign list.
• Filter for consistent 12-month intent → long-term strategic pipeline list.
• Result: A tiered approach ensures your team always targets the right prospects at the right stage.

🚀 Key Takeaway: Buying Intent Signals turn raw behavior data into actionable insights. By monitoring short-, mid-, and long-term trends, your team can engage prospects at the optimal moment — increasing conversion, reducing wasted effort, and building a predictive sales pipeline.